ARIAN MATIN (PhD)
Arian Matin holds a PhD in Business administration. He also holds Masters in Marketing and Financial Management as well as a Master in Business Administration. He has published papers in various peer-reviewed journals and participated in different conferences. His research interests include consumer behaviour, digital marketing, branding and sustainability. He has also held lectureship in other universities.
Keynote Topic: Utilitarian and hedonistic incentives impacting green consumer behaviour towards accommodation selection.